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Published on:

7th Oct 2014

MPAF15 – Martin Bamford on Baby Boomer Advice and Creating Standout Content

MPAF15 – Martin Bamford on Baby Boomer Advice and Creating Standout Content

This is the Podcast for providers and advisers looking to share business ideas and inspiration in the world of protection and finance.

A recurring subject we discuss in the MPAF Podcast is how great content can drive traffic to your website, create leads and increase business.

My latest guest has put together web content, including blogs and podcasts, since 2006. His latest project is a feature length video documentary called “Boom- Demographics are Destiny”. It’s about Baby Boomers and their financial circumstances, what financial advice they need and what opportunities they represent to the financial adviser community.

My guest in Episode 15 is Martin Bamford.

Hear how he came up with the idea for the video and the challenges he faced putting it together.

Listen to launch plans for the documentary and the lessons he learned about producing standout content.

Who is Martin Bamford?

Martin is managing director of Informed Choice, a firm of Chartered Financial Planners in Cranleigh, Surrey.

He is a Chartered Financial Planner and CFP professional, working with elderly clients

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About the Podcast

Marketing and Finance (MAF) Podcast
Marketing and Finance (MAF) Podcast
What is the Marketing and Finance (MAF) Podcast?

The podcast for ideas and inspiration on marketing your business and growing your business, and for discussing topics on all things finance.

Each week you'll hear interviews with business experts, marketers, entreprenuers and journalists. Interviews to listen to in the car, on the train or on the treadmill. Or even in the bath!

We talk about:
• How you can keep your Marketing strategy and communications simple
• How you can grow your business using content marketing and social media
• Topics, issues, products and business models from the world of finance

You’ll take away one or two big ideas that you can apply to your business. So you can keep marketing your business to keep growing your business.

Fancy Appearing on the Show?

Would you be interested in appearing on the MAF Podcast? Have you an exciting marketing or finance story to tell? Do you fancy drawing out some inspirational ideas that MAF listeners can take away to use in their own businesses? Do please contact me if you want to get involved. http://rogeredwards.co.uk

About your host

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Roger Edwards

I'm a Marketing Consultant and International Speaker. I help business owners cut the complexity and BS from their marketing strategy with motivating, interactive workshops and follow-up mentoring