Mental health, advertising and the Protection Review Conference 2019 - MAF215
Mental health, advertising and the Protection Review Conference 2019 - MAF215
From the need to change an industry's attitude to mental health issues, to the opportunities offered by digital marketing, Protection Review's 2019 conference was an event brimming with challenge and ideas for growth.
Let's grab a coffee and I'll talk you through the highlights.
Welcome to episode 215 of the award-winning Marketing and Finance podcast.
What you'll hear about in this episode:
- What is the Protection Review Conference, Dinner and Awards?
- Why mental health issues are important across all industries
- The attitude of product providers to customers with mental health issues and what could change
- Why even marketing people think that marketing can be annoying
- How the industry could revisit the idea of a generic advertising campaign
Links and Show Notes.
For links to the books and apps mentioned, please visit http://rogeredwards.co.uk/MAF for the show notes.
What is the Marketing and Finance (MAF) Podcast?
The podcast for ideas and inspiration on marketing your business and growing your business, and for discussing topics on all things finance.
I’m Roger Edwards, a marketing guy and keynote speaker from Edinburgh. Talk to me if you want to cut the BS and complexity from your marketing strategy.
The MAF Podcast is a 30-minute radio show you download from http://rogeredwards.co.uk/MAF, iTunes or Spotify.
Each week you'll hear interviews with business experts, marketers, entrepreneurs and journalists. Interviews to listen to in the car, on the train or on the treadmill. Or even in the bath!
We talk about:
- How you can grow your business using content marketing and social media
- How you can keep your Marketing strategy and communications simple
- Topics, issues, products and business models from the world of finance
You’ll take away one or two big ideas that you can apply to your business. So, you can keep marketing your business to keep growing your business.
Please subscribe to the Podcast on iTunes and I’d be grateful if you would leave a review. http://rogeredwards.co.uk/itunes
Fancy Appearing on the Show?
Would you be interested in appearing on the MAF Podcast? Have you an exciting marketing or finance story to tell? Do you fancy drawing out some inspirational ideas that MAF listeners can take away to use in their own businesses? Do please contact me if you want to get involved. http://rogeredwards.co.uk